Ilia Denisov
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The SVG tracer export failed, so the icon was designed collaboratively from
scratch: a wooden «Э» tile with a ✻ score-subscript in Spectral Bold, wood
grain and diagonal light/shadow. Construction is specified in fractions of the
side in docs/ICON_BRANDBOOK.md; the reference generator, pinned Spectral font
and committed masters live in assets/icons/brand/.
One master -> the whole set (assets/icons/brand/build-set.mjs + build-android-res.mjs):
- web (ui/public): favicon.svg (light+dark via prefers-color-scheme), favicon.ico,
apple-touch, PWA any + maskable (+ dark variants), og-image reskinned to
«Эрудит» / Игра в слова
- Capacitor layers: ui/assets/{icon,icon-foreground,icon-background}.png
- Android launcher res, all densities, NO inset, + monochrome themed layer
(anydpi xml: background+foreground+monochrome)
- manual-upload art: assets/icons/brand/{vk,tg,store} (square, no rounding)
Primary variant light; dark where the platform can theme (favicon.svg). The old
LiberationSans generator (assets/icons/build) is removed; docs/ICONS.md retargeted
onto the single master. ANDROID_PLAN icon-rebrand item marked done.
167 lines
8.0 KiB
Markdown
167 lines
8.0 KiB
Markdown
# Erudit app-icon — brand book
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The single source of truth for **how the Erudit icon is constructed**. It is written to
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be reproducible *from words alone*: a designer with this document and the Spectral font
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can rebuild the icon exactly, at any size, without pixel-matching anything.
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Two rules make that possible:
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1. **The icon is a square.** Every size and position below is a **fraction of the
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square's side** (equivalently, a percentage). Nothing is in pixels. Draw the square
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at whatever resolution you need and scale each value to it.
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2. **The origin is the top-left corner.** `x` grows right, `y` grows down. So "center
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`48.1% / 49.2%`" means a point `0.481·side` from the left and `0.492·side` from the top.
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The companion generator in [`../assets/icons/brand/`](../assets/icons/brand/) is the
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machine version of this exact spec (`build-icon.mjs`, where each constant is the same
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fraction printed here). The `docs/ICONS.md` map covers the *opposite* concern — which
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files/sizes we slice this master into for each platform.
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## Anatomy
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Bottom-to-top the icon is six layers: **tile → wood grain → light sheen → shadow →
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letter «Э» → star ✻**. The letter and star are always drawn last, at full ink colour;
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the grain and the two gradients only ever touch the background.
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## Palette
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The icon ships as a **light** and a **dark** variant (a matched pair — the light tile
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carries dark ink, the dark tile carries light ink). Each variant uses four colours.
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| Role | Light | Dark |
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|------|-------|------|
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| **Tile** — the wooden body | `#e6b053` | `#4a3316` |
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| **Ink** — the «Э» and the ✻ | `#5a3a12` | `#f2d9a0` |
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| **Grain** — the vertical stripes | `#d8a54e` | `#432e14` |
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| **Sheen** — diagonal light | white, α 0 → 15 % | white, α 0 → 15 % |
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| **Shadow** — diagonal dark | black, α 15 → 0 % | black, α 15 → 0 % |
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The grain colour is intentionally close to the tile — a hair darker — so the stripes
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read as wood texture, not as stripes.
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## 1 — Tile
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A **square with rounded corners**, corner radius **17 %** of the side, filled with the
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**Tile** colour. This is the whole background; there is no separate outer frame or
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border. Corners are baked at 17 %; platform masks (iOS/Android) may round further on top.
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## 2 — Wood grain
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Subtle vertical planks over the tile:
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- Divide the width into **6 equal columns** (each `1/6` of the side wide).
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- On the **right edge of each column**, draw one **vertical stripe**, width **`1/32` of
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the side** (≈ 3.1 %), running the full height.
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- Move the **whole set of six stripes left** by **`1/16` of the side** (= two stripe
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widths).
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- **Tilt every stripe 4°** (clockwise, about its own centre).
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- Draw the stripes **past the top and bottom edges** so the tilt leaves no empty corners,
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then **clip the whole set to the tile** (so the rounded corners stay clean).
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- Colour: **Grain**.
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## 3 — Light sheen · 4 — Shadow
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Two linear gradients along the **same diagonal**, from the **bottom-left corner to the
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top-right corner**, each clipped to the tile and sitting **above the grain, below the
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letter**:
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- **Sheen** — white. Fully transparent at the bottom-left, rising to **15 % opacity** at
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the top-right. Brightens the top-right.
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- **Shadow** — black. **15 % opacity** at the bottom-left, fading to transparent at the
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top-right. Deepens the bottom-left.
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Together they give the tile a lit-from-the-top-right, resting-in-shadow-at-the-bottom-left
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sense of depth. Both percentages are a tuning knob (`--sheen`, `--shade`).
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## 5 — The letter «Э»
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- Typeface: **Spectral, Bold** (SIL OFL; pinned in the brand folder).
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- Glyph: the Cyrillic capital **«Э»** (U+042D).
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- Size: scale the glyph so its **ink bounding box is 60.5 % of the side tall** (its width
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then follows the font — about 53.2 %).
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- Position: place the **center of that bounding box** at **48.1 % / 49.2 %** (just up and
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left of the icon center).
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- Colour: **Ink**.
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## 6 — The star ✻
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A **six-spoke teardrop asterisk** (the "score" mark that replaces a tile's point number):
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- Each spoke tapers to a **point at the center** and ends in a **round bulb**; a central
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disc equal to a bulb fuses the six spokes.
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- Outer diameter: **17.3 % of the side**.
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- Bulb radius (and the central disc): **22 % of the star's radius**.
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- Position: center at **78.8 % / 78.8 %** — tucked to the lower-right of the «Э», like a
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subscript, with a clear gap from the letter.
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- Colour: **Ink**.
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Spectral has no ✻ glyph, so the star is **drawn geometrically**, not set as type. The exact
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construction is in `build-icon.mjs` (`starPath`).
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## Composition intent
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The «Э» and the ✻ are treated as **one group**. Its combined bounding box measures
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about **65.9 % × 68.6 %** of the side, and it is placed so its **bottom-right corner sits
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at 87.5 % / 87.5 %** of the icon (the lower-right corner of an inner `12.5 % … 87.5 %`
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safe square). That is what pushes the composition down-and-right and leaves the star room
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in the corner. When re-deriving positions, this is the anchor to preserve.
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> This bottom-right bias suits a **full-bleed** icon (iOS / PWA / favicon, which show
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> almost the whole square). Android crops more, so it uses a **separate two-layer build**
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> — see the next section. The master itself is never moved for Android.
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## Android adaptive icon (two layers)
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Android icons are **108×108 dp** and the OS applies its own mask (circle, squircle,
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rounded square…). Only the **inner 66 dp = 61 % of the side, centred** is guaranteed
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visible under every mask; the outer ~1/6 ring is used for the mask and motion effects.
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So Android is **not** the full-bleed master — it is built as two layers:
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- **Background** — the tile with wood grain and the light/shadow gradients, **full-bleed
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and square** (no rounded corners; the OS supplies the shape). It fills the whole 108 dp
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layer, so the sacrificial outer ring is just more wood.
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- **Foreground** — **only the «Э» + ✻**, transparent, **re-placed** to sit safely inside
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the mask:
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- «Э»: box height **53.9 %**, box center **52.3 % / 49.5 %**.
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- ✻: outer diameter **13.2 %** (smaller than the master's), center **76.3 % / 72.7 %**,
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tucked closer to the letter.
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- The mark is centred, then nudged **right 8 % / down 3 %** so it reads optically
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centred under the round mask, and the whole group fits within the **61 % safe zone**.
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Everything else (palette, grain, gradients, star construction) is identical to the master.
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## Variants in use
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The **light** variant is the primary icon (launcher, favicon, apple-touch, PWA). The
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**dark** variant is shipped in addition wherever the platform can pick by appearance
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(e.g. an SVG favicon via `prefers-color-scheme`). Where a platform allows only one icon,
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use **light**.
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## Reproduce
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```sh
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cd assets/icons/brand
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npm i opentype.js
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# full master (iOS / PWA / favicon), either variant:
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node build-icon.mjs --variant light --layer full > icon-light.svg
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# Android adaptive layers:
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node build-icon.mjs --variant light --layer background > icon-light-android-background.svg
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node build-icon.mjs --variant light --layer foreground > icon-light-android-foreground.svg
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# the construction figure:
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node build-icon.mjs --variant light --scheme > icon-construction.svg
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node render-png.mjs icon-light.svg icon-light.png 1024 # any size
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```
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`--layer` is `full` (default), `background`, or `foreground`. All outputs are committed
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alongside the generator in [`../assets/icons/brand/`](../assets/icons/brand/).
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## Masters
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| | Light | Dark |
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|-|-------|------|
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| **Full** (iOS / PWA / favicon) |  |  |
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| **Android background** |  |  |
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| **Android foreground** |  |  |
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